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Mastering Beauty

Writer's picture: SreelathaSreelatha

Updated: Apr 21, 2021


I always feel this question- does beauty be in the eye of the beholder? Though how modest the above statement is! We must admit the truth that mastering beauty makes women look more confident and beautiful. Beauty is not the same old term that reflects the outer appearance. It is the word that enhances the inner appearance.


Women are the perfect references for poets, writers, and, of course, for men. Because of the beauty that lies in their attitude, in their inner strength, and the thought process, physical advent, mental stability, and emotional balance.

To nurture those qualities to master beauty is a must-known art for a woman. Industries are evolving likewise, women. Resonating and leaving imprints in every sector nowadays is real beauty of the women.


Women of all ages look beautiful in this era

This is because of the avenues that are available out there to decorate themselves by creating choices for their appearances. They are ready to try new trends, brands, and looks. This kind of mindset touched, not only the high society women who were progressive, but this subtle change penetrated the upper-middle-class and middle-class women. Indeed!

A high appreciable step that every woman of all classes and all ages takes the advantage of the beauty industry, asking for new services on daily basis and looking after their self-esteem, self-respect, and self-care well is positive.


Let`s talk about those avenues



Beauty salon Industry

Entered the digital era, women became more independent and unique in their own ways. They are more interested and invested in premium looks. To revitalize their confidence, to detoxify the stress levels that come naturally in day-to-day work culture as well as balancing the family harmony. Beautifying is helping them to restore, relax, and rejuvenate their energies.


Salons offer excellent services, with new products, effective and high-end modern technologies to their clients. Every reputed salon is unique in its own modus-of-operandi. Women are now more likely and friendly to experiment with foreign methods that have been imported & introduced every now and then to enhance and upkeep the beauty of the women in the first place. Beauty, style, and elegance boost the spirits and give the power to rediscover the new dimensions of life.

Custom-made services and exclusive bridal and women-oriented services are always women-handy services. Top-notch salons are offering a wide range of services that are trendy, hot, and pocket- friendly that are much in demand. They are providing services across the globe by creating a service supply chain through the perfect business model called franchising network. Comforting and customizing to the clients is the fastest lead magnet technique to any beauty business. The international market is been the biggest hub for decades and extended its wings all over.


This created a cosmetic culture that blends women and beauty as one and inseparable. Now no more mediocre looks for any women in the world. Makeup, makeover, laser treatments, cosmetic therapies for the skin. Hair, lips, eyes, nose, face, breast, and also obesity treatments to cut down the excess and to make them look slimmer and shaped. Ageless treatments like skincare and repair. Chemical peels, botox, etc, are more occupied and demanding beauty services in current trends. An increasing array of nonsurgical products and procedures aim to reduce the effects of time and sun exposure.


Women started changing their direction towards the transformation. These evolutionary principles lead the casual woman into a beauty queen. The world stands for her, beauty pageants are with her, brands are after her, the glamour industry woos her. That`s the power of beauty and women.


Beauty Trends

The old is new, once more the 90`s makeup has made a full-fledged return to our wardrobes and handbags, the beauty industry is effortless and flawless to bring back the retro trend, smudging the current and retro trends to look more hot & sexy is the new mantra. The color extravaganza of blue eye-shadow, burgundy lipstick, smoky eyes, grunge eyeliner, the shag haircut is spectacular in their own way. The French manicure, the floating crease, diffused blush, face embellishment, and the incredible glitter have re-entered the makeup industry.


Now the beauty industry looks from the runway to the streets. These makeup trends were modernized and technologized to get back the right fit for this era. Embracing the old is way riskier than creating the new but the fashion industry trends always revolve and restore.


Beauty addiction.


The constant infatuation with our appearance has been a very important topic for me from my early age. How it affects the female fraternity and their lives? Let me ask you this question- don`t your looks influence your mood today? don`t your self-worth and self-confidence depend on your physical appearance? Let`s make some honest confessions, we all feel good about ourselves, only when we look pretty, isn't it? Be it, corporate working women or housewives, students or professionals, irrespective of age everyone is beauty conscious and wants to look ageless with great looks, despite the truth that ageing is inevitable.


There is actually no 'universal' idea of beauty, each country’s beauty ideal is different, most western countries share very similar ideals of beauty. Eastern countries, for example, find a rounder, healthier body, for them it is more appealing than the 'slim figure' which is so popular in our current society. Whereas many Asian countries prefer pale skin as opposed to our popular glowing tan, but ancient tribes favored strange-looking piercings, tattoos, and hairstyles we wouldn’t even dream of wearing today. Beauty is deep-rooted in society. There is no single beauty ideal that sets the standards for the whole world. I guess each society decides what is beautiful and what is not. And sadly, these standards become extremely inaccurate, narrow-minded, unrealistic, and ridiculous now.

Beauty Myths

Flipping through the pages of your favorite fashion magazine. Check out a beauty blog, and you are likely to get a lot of advice. Surprising! There is a lot of it that’s either inaccurate or just incredible stuff. Did you ever hear someone saying that dry skin can be fixed just by drinking more water? Or that tingling skin means a product is working? Nope.

Read on to the between lines and behind the piece of information that you regularly come across, you will uncover many myths and unbelievable truths that make you feel exhausted and lost. We were alarmed to know the truth now and then, but we ignored it.


Hence! It is always good to follow trends and traditions, whichever is applied fit and right. But, without affecting the natural look that we are blessed with.


Stay safe and stay beautiful.


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